Gruen


The show that tracks advertising almost as closely as advertising tracks you.

Duration: 20 x 35 min

Premiere:
Australia – 2008

Key Credits:
Created by – ANDREW DENTON & JON CASIMIR
Executive Producers – NICK MURRAY, POLLY CONNOLLY & WIL ANDERSON
Directed by – MARK FITZGERALD
Host – WIL ANDERSON

It’s the year everything stopped… except advertising. So, we can’t stop either. Gruen is back for a brand new season where marketing secrets are unmasked faster than a conspiracy theorist in Bunnings.

Joining Wil Anderson are advertising insiders Todd Sampson, Russel Howcroft, Dee Madigan, Karen Ferry, Christina Aventi and other familiar faces. The AACTA, Logie and Winter Olympic Bronze Medal winning team are ready to find out why every brand insists “we’re all in this together” (Hint: “this” means “buying things”.) Are advertisers really with us during these tough times or is all advertising just trying to manipulate you into following a call to action? To find out, you’ll need to WATCH THE BRAND NEW SEASON OF GRUEN.

The whole world may have changed but one thing remains true: as long as there’s advertising, there’s bullshit. And if you can find a better bullshit detector than Gruen, we’ll beat it by ten percent.